Decision ID: 001325

In May 2002 the 1992 Fund Executive Committee considered the admissibility of a claim by the Department of Charente-Maritime in respect of promotional campaigns taken to restore the image of its coast as a tourism destination. The Committee, noting that the coastline of Charente-Maritime had been only slightly affected by oil, decided that most of the claim was inadmissible in principle, since the losses which the campaign had been intended to mitigate had not been caused by contamination but by the media having wrongly given the impression that the beaches of the Department had been seriously polluted. The Committee agreed, however, that the costs incurred for those parts of the campaign in 2000 relating to Ile de Ré were admissible in principle, since some of its beaches had been polluted and there was therefore a link of causation between the expenses and the contamination.

Date: 31.03.2002
Categories: Pure economic loss (tourism), Pure economic loss (general)
Subjects: Promotion/marketing campaigns, Link of causation between loss and contamination